Marketing and commercial
We integrate the marketing tools in the strategy, functions and processes of the company.
In and ideal situation marketing and sales for any product by any channel should be in line with client needs, define a product or service which answers to it and make it accessible to sell at a profit. The market situation however is much more complex. Read more
Consumers and clients have access without precedent to distributors, channels and products. A lot of manufacturers invest in improving the chain, under pressure to increase income and maximise profitability without actually getting the desired results. Read more